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BRETT ROBINSON REAL ESTATE
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Who you work with matters.

Choosing the right agent and brokerage to list and sell your property is the single most important choice you will make in the selling process. The right agent can keep the process stress free, and get you the best price.

Pre-Listing

Before your property is listed, I will meet with you and offer suggestions on what enhancements we can make as well as inventory the property. This is a critical step in ensuring that it is ready for potential buyer to view, and that their first impression is as great as it can be.

Pricing Your Property

The price your property is offered at is possibly the single most important characteristic of your property listing. Pricing it correctly the first time will make sure that no buyers are lost by their perception of the property’s value. In addition to my experience in our local communities, I have extensive MLS tools to get your property priced at a price that will cause it to sell, while getting you the price you need. *Ask about our “Appraise to sell program.”

Launching Your Listing

The “grand opening” is the first impression most buyers will have of your property if they are keeping an eye on their favorite neighborhood or condominium. Pricing, photos, and online presentation are absolutely critical to get right the first time. I will use my expertise and marketing tools to make sure that your property hits the market with a great first impression.

Online Presence

Let’s face it, the decision to buy a home or condo is based heavily on emotion. Almost 100% of buyers look for homes online. That’s why I place a heavy emphasis on the visual impact and feel of my marketing campaign for your property. Whether it is on the Multiple Listing Service, this website, on a smartphone, you can be assured that your property will stand out in the minds of potential buyers. When you list your property with me, I will syndicate your property anywhere there’s eyes to see it. Your listing will also be showcased as a featured property on www.brettrobinsonrealestate.com. I will make your property stand out with:

  • Position – Pricing, Market analysis, competing inventory, and buyer profile
  • Prepare – Property review, staging recommendations, and presentation planning
  • Present – Professional photography, video, compelling property story, and digital assets
  • Promote – MLS, digital advertising, database marketing, social media, Brett Robinson network, and direct outreach
  • Pursue – Buyer-agent outreach, prospect follow-up, showing feedback, and lead response.
  • Perform – weekly reporting, market response analysis, and strategy adjustments
  • Negotiate & Close – Offer strategy, inspections, financing, appraisal, deadlines, and closing coordination

Networking

Online marketing isn’t the only marketing needed! Sharing the listing offline is important, too. My network of professionals and consumers is extensive. I have many resources to share your listing throughout the community including printed brochures distributed to all of Brett/Robinson’s 2,400 managed properties. In addition to the virtual open house, my team of agents will periodically hold an actual open house in your property ensuring your property gets maximum exposure.

Weekly Sellers Report

The Weekly Seller’s report will give you a detailed breakdown of the traffic your property is receiving. We will discuss any adjustments to reach our ultimate goal…getting your property sold for top-dollar.

Closing the Deal

Getting offers on your property is important, but successful negotiation takes finesse and experience. The very core of my fiduciary duty is to negotiate the very best deal for you my client. I have the skills it takes to bring the buyers and sellers sides of the deal into agreement and to get a contract signed.

During Escrow

After you accept an offer, there are many behind the scenes tasks that need to happen on time for the deal to close successfully. Keeping an organized timeline and coordinating with the buyer’s side of the transaction is absolutely critical to uphold the contract and to make things move smoothly. I have a very successful track record of keeping deals on track and getting them closed!

Ready to Get Started?

Take the next step and schedule a free consultation so we can list your home. This fast and easy process will give you a great idea about the professionalism I bring to your sale.

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